{"id":6671,"date":"2025-01-17T10:59:29","date_gmt":"2025-01-17T08:59:29","guid":{"rendered":"https:\/\/archer.solutions\/?p=6671"},"modified":"2025-01-17T10:59:29","modified_gmt":"2025-01-17T08:59:29","slug":"solving-odoo-email-sending-limits-with-amazon-ses-a-complete-guide","status":"publish","type":"post","link":"https:\/\/archer.solutions\/2025\/01\/17\/solving-odoo-email-sending-limits-with-amazon-ses-a-complete-guide\/","title":{"rendered":"Solving Odoo Email Sending Limits with Amazon SES: A Complete Guide"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\"><strong>Introduction: Why Reliable Email Sending is Critical for Odoo Users<\/strong><\/h2>\n\n\n\n<p>Email is an essential communication tool for businesses using <strong>Odoo<\/strong>. Whether you&#8217;re sending <strong>transactional emails<\/strong> (such as invoices, sales orders, and notifications) or conducting <strong>email marketing campaigns<\/strong> to engage customers, having a <strong>reliable email-sending solution<\/strong> is crucial. However, Odoo&#8217;s default email configuration and external SMTP providers often present <strong>limitations<\/strong> that can impact business operations.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Why Email is Essential for Business Success?<\/strong><\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Customer Engagement:<\/strong> Email is a direct way to <strong>connect with leads and customers<\/strong>, providing them with valuable updates, offers, and insights.<\/li>\n\n\n\n<li><strong>Marketing &amp; Promotions:<\/strong> Email marketing remains one of the highest <strong>ROI digital marketing channels<\/strong>, allowing businesses to reach thousands of potential customers efficiently.<\/li>\n\n\n\n<li><strong>Transaction Confirmations:<\/strong> Sales, orders, and invoices require <strong>instant email notifications<\/strong> to customers and vendors.<\/li>\n\n\n\n<li><strong>Internal Communications:<\/strong> Automated workflow approvals, team updates, and CRM reminders depend on email reliability.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>The Challenge: Odoo\u2019s Email Sending Limitations<\/strong><\/h3>\n\n\n\n<p>While Odoo is a powerful ERP, its <strong>email handling differs based on deployment<\/strong>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Odoo Self-Hosted (On-Premise or Custom Cloud):<\/strong> Requires manual <strong>SMTP configuration<\/strong> (e.g., Gmail, Outlook, Amazon SES, Mailgun, SendGrid, or a custom SMTP server). No built-in email relay.<\/li>\n\n\n\n<li><strong>Odoo.sh (Odoo Cloud Hosting):<\/strong> Comes with <strong>pre-configured Mailgun integration<\/strong> for transactional emails but has <strong>sending limits<\/strong> and <strong>less control over authentication settings<\/strong>.<\/li>\n\n\n\n<li><strong>Odoo Online (SaaS):<\/strong> Uses Odoo\u2019s built-in relay (Mailgun) with predefined limits, making it easy to set up but restricting email volume.<\/li>\n<\/ul>\n\n\n\n<p>Common <strong>Odoo email sending issues<\/strong>:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Email Queue Delays:<\/strong> Odoo processes emails in batches, leading to delays in high-volume scenarios.<\/li>\n\n\n\n<li><strong>SMTP Provider Limits:<\/strong> Many email hosts cap outgoing emails, preventing bulk sending beyond <strong>100-500 emails per day<\/strong>.<\/li>\n\n\n\n<li><strong>Spam &amp; Deliverability Issues:<\/strong> Without proper <strong>SPF, DKIM, and DMARC settings<\/strong>, emails may land in the spam folder.<\/li>\n\n\n\n<li><strong>Marketing Campaign Restrictions:<\/strong> Email marketing in Odoo requires <strong>high-volume email throughput<\/strong>, which traditional SMTP servers often struggle to support.<\/li>\n<\/ul>\n\n\n\n<p><strong>To solve these issues, businesses need a transactional email service like Amazon SES.<\/strong><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Comparing the Best Email Solutions for Odoo<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-table\"><table class=\"has-fixed-layout\"><thead><tr><th><strong>Feature<\/strong><\/th><th><strong>Amazon SES<\/strong><\/th><th><strong>Mailgun<\/strong><\/th><th><strong>SendGrid<\/strong><\/th><\/tr><\/thead><tbody><tr><td><strong>Best Use Case<\/strong><\/td><td>Odoo transactional emails, CRM, marketing, hosted email replacement<\/td><td>Transactional emails (higher cost)<\/td><td>Marketing emails (good API)<\/td><\/tr><tr><td><strong>Cost (50,000 emails)<\/strong><\/td><td><strong>$5<\/strong><\/td><td><strong>$35<\/strong><\/td><td><strong>$15<\/strong><\/td><\/tr><tr><td><strong>Extra Emails (per 1,000)<\/strong><\/td><td><strong>$0.10<\/strong><\/td><td><strong>$0.80<\/strong><\/td><td><strong>$0.30<\/strong><\/td><\/tr><tr><td><strong>Daily Sending Limit<\/strong><\/td><td><strong>Unlimited (after warm-up)<\/strong><\/td><td>100,000<\/td><td>100,000<\/td><\/tr><tr><td><strong>Spam Protection<\/strong><\/td><td>\u2705 SPF, DKIM, and DMARC<\/td><td>\u2705 SPF, DKIM, DMARC<\/td><td>\u2705 SPF, DKIM, DMARC<\/td><\/tr><tr><td><strong>Ease of Setup in Odoo<\/strong><\/td><td>Moderate (needs SPF\/DKIM setup)<\/td><td>Easy (built-in tools)<\/td><td>Easy (built-in UI)<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<p>\ud83d\udd39 <strong>Why Choose Amazon SES for Odoo?<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Most cost-effective<\/strong> \u2192 <strong>8x cheaper than Mailgun<\/strong>.<\/li>\n\n\n\n<li><strong>Scalable<\/strong> \u2192 Sends <strong>millions of emails per month<\/strong>.<\/li>\n\n\n\n<li><strong>Best for Odoo business emails &amp; hosted email alternatives<\/strong> \u2192 CRM notifications, invoices, sales follow-ups.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Using Amazon SES as a Hosted Email Alternative<\/strong><\/h2>\n\n\n\n<p>Beyond transactional and marketing emails, Amazon SES can also be used as a <strong>full replacement for traditional hosted email services<\/strong> (such as Google Workspace or other SMTP providers). This allows businesses to:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Send and receive emails using their custom domain.<\/li>\n\n\n\n<li>Avoid restrictions and high costs associated with hosted email providers.<\/li>\n\n\n\n<li>Improve <strong>email deliverability<\/strong> with Amazon SES\u2019s trusted infrastructure.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>How to Set Up Amazon SES as a Hosted Email Alternative<\/strong><\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Verify Your Domain in Amazon SES<\/strong> \u2013 Ensure that all emails sent from your domain pass SPF\/DKIM authentication.<\/li>\n\n\n\n<li><strong>Configure Incoming Emails<\/strong> \u2013 Use <strong>AWS Lambda or an email forwarding service<\/strong> to route incoming messages to your preferred inbox.<\/li>\n\n\n\n<li><strong>Set Up Email Clients (Outlook, Thunderbird, Odoo, etc.)<\/strong> \u2013 Configure Amazon SES SMTP credentials in your email client or Odoo instance.<\/li>\n\n\n\n<li><strong>Ensure Proper DNS Settings<\/strong> \u2013 Update MX records for your domain to use Amazon SES for email routing.<\/li>\n<\/ol>\n\n\n\n<p>\u2705 <strong>This setup allows businesses to fully transition from traditional hosted email solutions to Amazon SES, reducing costs and increasing control.<\/strong><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Configuring Amazon SES in Odoo<\/strong><\/h2>\n\n\n\n<p>Once Amazon SES is set up as your SMTP provider, you need to configure Odoo to use it for outgoing emails.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Step 1: Get Amazon SES SMTP Credentials<\/strong><\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Go to Amazon SES<\/strong> \u2192 Navigate to <strong>SMTP Settings<\/strong>.<\/li>\n\n\n\n<li>Click <strong>Create SMTP Credentials<\/strong> and generate a <strong>Username and Password<\/strong>.<\/li>\n\n\n\n<li>Copy these credentials for later use in Odoo.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Step 2: Configure SMTP in Odoo<\/strong><\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Open <strong>Odoo<\/strong> and navigate to <strong>Settings \u2192 General Settings \u2192 Email<\/strong>.<\/li>\n\n\n\n<li>Under <strong>Outgoing Mail Servers<\/strong>, click <strong>Create<\/strong>.<\/li>\n\n\n\n<li>Fill in the following SMTP settings:\n<ul class=\"wp-block-list\">\n<li><strong>SMTP Server:<\/strong> <code>email-smtp.&lt;region>.amazonaws.com<\/code><\/li>\n\n\n\n<li><strong>Port:<\/strong> <code>587<\/code> (for TLS) or <code>465<\/code> (for SSL)<\/li>\n\n\n\n<li><strong>Security:<\/strong> Choose <strong>TLS<\/strong> or <strong>SSL<\/strong><\/li>\n\n\n\n<li><strong>Username:<\/strong> Use the Amazon SMTP username generated earlier<\/li>\n\n\n\n<li><strong>Password:<\/strong> Use the Amazon SMTP password<\/li>\n<\/ul>\n<\/li>\n\n\n\n<li>Click <strong>Save<\/strong> and then <strong>Test Connection<\/strong> to ensure everything works.<\/li>\n\n\n\n<li>If the test is successful, <strong>set this SMTP server as the default<\/strong> for Odoo emails.<\/li>\n<\/ol>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Step 3: Test and Monitor Email Deliverability<\/strong><\/h3>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Send a test email from <strong>Odoo \u2192 Email Marketing \u2192 Send Test Email<\/strong>.<\/li>\n\n\n\n<li>Monitor sent emails in <strong>Odoo&#8217;s Email Queue (Technical \u2192 Emails)<\/strong>.<\/li>\n\n\n\n<li>Check <strong>SPF, DKIM, and DMARC compliance<\/strong> using online tools like <a href=\"https:\/\/toolbox.googleapps.com\/apps\/checkmx\/\">Google CheckMX<\/a>.<\/li>\n<\/ol>\n\n\n\n<p>\u2705 <strong>Odoo will now send all transactional and marketing emails via Amazon SES, ensuring higher deliverability and lower costs!<\/strong><\/p>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Best Practices for Using Amazon SES in Odoo<\/strong><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>1. Warm Up Your Amazon SES Account<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Amazon SES starts with a <strong>low sending limit<\/strong> and gradually increases it as you send more emails.<\/li>\n\n\n\n<li>Start by sending <strong>small volumes<\/strong> (e.g., 500 emails per day) and <strong>gradually increase<\/strong> the volume over a few weeks.<\/li>\n\n\n\n<li>Monitor <strong>bounce rates<\/strong> and <strong>spam complaints<\/strong> to avoid getting your SES account restricted.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>2. Implement SPF, DKIM, and DMARC for Better Deliverability<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Proper authentication ensures your emails don\u2019t end up in spam.<\/li>\n\n\n\n<li>Add the necessary <strong>SPF, DKIM, and DMARC records<\/strong> to your domain\u2019s DNS settings.<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>3. Regularly Monitor Email Performance<\/strong><\/h3>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Use <strong>AWS SES Reports<\/strong> to track delivery rates and bounce issues.<\/li>\n\n\n\n<li>In Odoo, check the <strong>Email Queue (Technical \u2192 Emails)<\/strong> to ensure emails are sent without delays.<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Conclusion: Why You Should Switch to Amazon SES for Odoo Emails<\/strong><\/h2>\n\n\n\n<p>Amazon SES provides <strong>reliable, scalable, and cost-effective<\/strong> email delivery for Odoo users. By integrating Amazon SES, businesses can: \u2705 Avoid SMTP sending limits.<br>\u2705 Ensure email marketing and transactional emails are delivered.<br>\u2705 Replace traditional hosted email services with a more flexible alternative.<\/p>\n\n\n\n<p>\ud83d\ude80 <strong>Need help setting up Amazon SES with Odoo? <a href=\"https:\/\/archer.solutions\/contact-us\/\">Contact us<\/a> for a consultation!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Introduction: Why Reliable Email Sending is Critical for Odoo Users Email is an essential communication tool for businesses using Odoo. Whether you&#8217;re sending transactional emails (such as invoices, sales orders, and notifications) or conducting email marketing campaigns to engage customers, having a reliable email-sending solution is crucial. However, Odoo&#8217;s default email configuration and external SMTP [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6676,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[40,13,41],"tags":[37,38,39,14],"class_list":["post-6671","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","category-odoo","category-productivity","tag-amazon","tag-email","tag-mailgun","tag-odoo"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/archer.solutions\/api\/wp\/v2\/posts\/6671","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/archer.solutions\/api\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/archer.solutions\/api\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/archer.solutions\/api\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/archer.solutions\/api\/wp\/v2\/comments?post=6671"}],"version-history":[{"count":0,"href":"https:\/\/archer.solutions\/api\/wp\/v2\/posts\/6671\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/archer.solutions\/api\/wp\/v2\/media\/6676"}],"wp:attachment":[{"href":"https:\/\/archer.solutions\/api\/wp\/v2\/media?parent=6671"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/archer.solutions\/api\/wp\/v2\/categories?post=6671"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/archer.solutions\/api\/wp\/v2\/tags?post=6671"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}